Rachael is thrilled to join a nonprofit organization that shares her passion for community-based change. Currently on the board of the North York Harvest Food Bank, she has always been engaged in community work, from local resident associations and park improvement committees to roles on professional boards, including Co-Chair of the Marketing Committee for The Juno Awards, Director of the American Marketing Association (BC Chapter), and President of The Ad Club of Toronto.
Rachael has over 20 years of integrated marketing accomplishments across consumer and business sectors. During her time with organizations such as Scotiabank, CIBC, Rogers, Mr. Lube, and Coast Capital, she consistently generated return on investment and revenue growth through exceptional brand strategies, innovative digital marketing, and dynamic partnerships.
A Chartered Marketer with the Canadian Marketing Association, Rachael holds a BA in Communications from Simon Fraser University and teaches Integrated Marketing at George Brown. She is a proud mom of a 12-year-old daughter, who learned to swim at St. Alban’s Boys and Girls Club in Toronto. And though she calls Toronto home, she originally hails from the West and has lived in 8 Canadian cities from coast to coast.