{"id":1043,"date":"2025-08-25T23:14:35","date_gmt":"2025-08-25T23:14:35","guid":{"rendered":"https:\/\/www.bgccan.com\/?p=1043"},"modified":"2025-11-25T16:58:09","modified_gmt":"2025-11-25T16:58:09","slug":"old-navy-imagines-a-more-inclusive-world-with-project-we-artist-tee-series","status":"publish","type":"post","link":"https:\/\/www.bgccan.com\/en\/old-navy-imagines-a-more-inclusive-world-with-project-we-artist-tee-series\/","title":{"rendered":"Old Navy imagines a more inclusive world with Project WE artist tee series"},"content":{"rendered":"
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Old Navy to donate $1 million to Boys & Girls Clubs of America and $100,000 to BGC Canada to support arts programming<\/em><\/p>\n<\/div><\/div>[\/vc_column][\/vc_row][vc_row][vc_column offset=”vc_col-md-8″][vc_single_image image=”1105″ img_size=”full” css=””]

Reyna Noriega & Old Navy Project WE Tee<\/em><\/p>\n<\/div><\/div>[\/vc_column][\/vc_row][vc_row][vc_column]

\u201cProject WE is an artists\u2019 collaboration with a mission,\u201d said Sarah Holme, Old Navy\u2019s Executive Vice President of Design. \u201cWe wanted to give these incredible artists a canvas to share their visions, and we hope the works will inspire and spark conversation within our communities.\u201d<\/p>\n

Black History Month \u2013 Artist Reyna Noriega<\/b><\/p>\n

Project WE kicks off in celebration of February\u2019s Black History Month with a special edition tee designed by\u00a0Reyna Noriega<\/a>, a\u00a0Miami-based visual artist and educator known for her passion to teach and inspire. Noriega\u2019s design is a beautiful representation of women of colour, celebrating different skin tones, body types and hairstyles.<\/p>\n

\u201cI let my own culture shine through in my work, in hopes others can see representation for their experiences and feel empowered,\u201d said Noriega.<\/p>\n

International Women\u2019s Day \u2013 Artist Jade Purple Brown<\/b><\/p>\n

The second edition of the Project WE tees was designed by NYC-based artist Jade Purple Brown<\/a>\u00a0to commemorate International Women\u2019s Day on\u00a0March 8. Brown\u2019s powerful design celebrates the collective power of women coming together as \u201cWE\u201d through her use of strong figures, vibrant colours and optimism.<\/p>\n

\u201cThis tee is all about women uniting, creating the unimaginable, and reimagining the future of what we all can create together,\u201d said Brown.<\/p>\n

The first two editions of the Project WE tees are available at Oldnavy.ca and in stores, with styles available for the whole family.<\/p>\n

Giving Back to the Arts<\/b><\/p>\n

In honour of the Project WE collection, Old Navy is donating\u00a0$1 million\u00a0to Boys & Girls Clubs of America (BGCA) and\u00a0$100,000\u00a0to Boys & Girls Clubs of\u00a0Canada\u00a0(BGCC) to support youth arts programs across\u00a0North America<\/span>. Research shows participation in the arts is tied to positive outcomes ranging from greater self-esteem to rates of college attendance. But fifty percent of the lowest income elementary schools lack an arts classroom, indicating an opportunity gap in arts education. BGCAs aim to close that gap by providing equitable access to arts experiences to help youth achieve great futures.<\/p>\n

Old Navy is committed to creating a better future for future generations through The Imagine Mission (OldNavy.ca\/Imagine) and has partnered with BGCA and BGCC for decades to provide opportunities for kids that need them the most. In addition to funding ongoing arts education, Old Navy\u2019s donation will also underwrite BGCA\u2019s National Arts Contest which recognizes young artists and their accomplishments in visual, digital and performing arts.<\/p>\n

Old Navy will continue to announce upcoming Project WE artist collaborations throughout the year as part of its mission to imagine a better future through art.<\/p>\n

About Old Navy<\/b>
\nOld Navy is a global apparel and accessories brand that makes current American essentials accessible to every family. Originated in 1994, the brand celebrates the democracy of style through on-trend, playfully optimistic, affordable and high-quality products. A division of\u00a0San Francisco-based Gap Inc. (NYSE: GPS), Old Navy brings a fun, energizing shopping environment to its customers in more than 1,200 stores around the world. For more information, please visit\u00a0www.oldnavy.com<\/a>.<\/p>\n<\/div><\/div>[\/vc_column][\/vc_row][\/vc_section]\n<\/div>","protected":false},"excerpt":{"rendered":"

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