{"id":74369,"date":"2021-10-25T10:58:24","date_gmt":"2021-10-25T14:58:24","guid":{"rendered":"https:\/\/www.bgccan.com\/?p=74369"},"modified":"2021-10-25T10:58:24","modified_gmt":"2021-10-25T14:58:24","slug":"des-oeuvres-denfants-mises-aux-encheres-sur-le-marche-des-nft","status":"publish","type":"post","link":"https:\/\/www.bgccan.com\/fr\/des-oeuvres-denfants-mises-aux-encheres-sur-le-marche-des-nft\/","title":{"rendered":"Des oeuvres d’enfants mises aux ench\u00e8res sur le march\u00e9 des NFT"},"content":{"rendered":"[et_pb_section bb_built=\u00a0\u00bb1″][et_pb_row][et_pb_column type=\u00a0\u00bb4_4″][et_pb_text _builder_version=\u00a0\u00bb4.5.6″ text_text_shadow_horizontal_length=\u00a0\u00bbtext_text_shadow_style,%91object Object%93″ text_text_shadow_horizontal_length_tablet=\u00a0\u00bb0px\u00a0\u00bb text_text_shadow_vertical_length=\u00a0\u00bbtext_text_shadow_style,%91object Object%93″ text_text_shadow_vertical_length_tablet=\u00a0\u00bb0px\u00a0\u00bb text_text_shadow_blur_strength=\u00a0\u00bbtext_text_shadow_style,%91object Object%93″ text_text_shadow_blur_strength_tablet=\u00a0\u00bb1px\u00a0\u00bb link_text_shadow_horizontal_length=\u00a0\u00bblink_text_shadow_style,%91object Object%93″ link_text_shadow_horizontal_length_tablet=\u00a0\u00bb0px\u00a0\u00bb link_text_shadow_vertical_length=\u00a0\u00bblink_text_shadow_style,%91object Object%93″ link_text_shadow_vertical_length_tablet=\u00a0\u00bb0px\u00a0\u00bb link_text_shadow_blur_strength=\u00a0\u00bblink_text_shadow_style,%91object Object%93″ link_text_shadow_blur_strength_tablet=\u00a0\u00bb1px\u00a0\u00bb ul_text_shadow_horizontal_length=\u00a0\u00bbul_text_shadow_style,%91object Object%93″ ul_text_shadow_horizontal_length_tablet=\u00a0\u00bb0px\u00a0\u00bb ul_text_shadow_vertical_length=\u00a0\u00bbul_text_shadow_style,%91object Object%93″ ul_text_shadow_vertical_length_tablet=\u00a0\u00bb0px\u00a0\u00bb ul_text_shadow_blur_strength=\u00a0\u00bbul_text_shadow_style,%91object Object%93″ ul_text_shadow_blur_strength_tablet=\u00a0\u00bb1px\u00a0\u00bb ol_text_shadow_horizontal_length=\u00a0\u00bbol_text_shadow_style,%91object Object%93″ ol_text_shadow_horizontal_length_tablet=\u00a0\u00bb0px\u00a0\u00bb ol_text_shadow_vertical_length=\u00a0\u00bbol_text_shadow_style,%91object Object%93″ ol_text_shadow_vertical_length_tablet=\u00a0\u00bb0px\u00a0\u00bb ol_text_shadow_blur_strength=\u00a0\u00bbol_text_shadow_style,%91object Object%93″ ol_text_shadow_blur_strength_tablet=\u00a0\u00bb1px\u00a0\u00bb quote_text_shadow_horizontal_length=\u00a0\u00bbquote_text_shadow_style,%91object Object%93″ quote_text_shadow_horizontal_length_tablet=\u00a0\u00bb0px\u00a0\u00bb quote_text_shadow_vertical_length=\u00a0\u00bbquote_text_shadow_style,%91object Object%93″ quote_text_shadow_vertical_length_tablet=\u00a0\u00bb0px\u00a0\u00bb quote_text_shadow_blur_strength=\u00a0\u00bbquote_text_shadow_style,%91object Object%93″ quote_text_shadow_blur_strength_tablet=\u00a0\u00bb1px\u00a0\u00bb header_text_shadow_horizontal_length=\u00a0\u00bbheader_text_shadow_style,%91object Object%93″ header_text_shadow_horizontal_length_tablet=\u00a0\u00bb0px\u00a0\u00bb header_text_shadow_vertical_length=\u00a0\u00bbheader_text_shadow_style,%91object Object%93″ header_text_shadow_vertical_length_tablet=\u00a0\u00bb0px\u00a0\u00bb header_text_shadow_blur_strength=\u00a0\u00bbheader_text_shadow_style,%91object Object%93″ header_text_shadow_blur_strength_tablet=\u00a0\u00bb1px\u00a0\u00bb header_2_text_shadow_horizontal_length=\u00a0\u00bbheader_2_text_shadow_style,%91object Object%93″ header_2_text_shadow_horizontal_length_tablet=\u00a0\u00bb0px\u00a0\u00bb header_2_text_shadow_vertical_length=\u00a0\u00bbheader_2_text_shadow_style,%91object Object%93″ header_2_text_shadow_vertical_length_tablet=\u00a0\u00bb0px\u00a0\u00bb header_2_text_shadow_blur_strength=\u00a0\u00bbheader_2_text_shadow_style,%91object Object%93″ header_2_text_shadow_blur_strength_tablet=\u00a0\u00bb1px\u00a0\u00bb header_3_text_shadow_horizontal_length=\u00a0\u00bbheader_3_text_shadow_style,%91object Object%93″ header_3_text_shadow_horizontal_length_tablet=\u00a0\u00bb0px\u00a0\u00bb header_3_text_shadow_vertical_length=\u00a0\u00bbheader_3_text_shadow_style,%91object Object%93″ header_3_text_shadow_vertical_length_tablet=\u00a0\u00bb0px\u00a0\u00bb header_3_text_shadow_blur_strength=\u00a0\u00bbheader_3_text_shadow_style,%91object Object%93″ header_3_text_shadow_blur_strength_tablet=\u00a0\u00bb1px\u00a0\u00bb header_4_text_shadow_horizontal_length=\u00a0\u00bbheader_4_text_shadow_style,%91object Object%93″ header_4_text_shadow_horizontal_length_tablet=\u00a0\u00bb0px\u00a0\u00bb header_4_text_shadow_vertical_length=\u00a0\u00bbheader_4_text_shadow_style,%91object Object%93″ header_4_text_shadow_vertical_length_tablet=\u00a0\u00bb0px\u00a0\u00bb header_4_text_shadow_blur_strength=\u00a0\u00bbheader_4_text_shadow_style,%91object Object%93″ header_4_text_shadow_blur_strength_tablet=\u00a0\u00bb1px\u00a0\u00bb header_5_text_shadow_horizontal_length=\u00a0\u00bbheader_5_text_shadow_style,%91object Object%93″ header_5_text_shadow_horizontal_length_tablet=\u00a0\u00bb0px\u00a0\u00bb header_5_text_shadow_vertical_length=\u00a0\u00bbheader_5_text_shadow_style,%91object Object%93″ header_5_text_shadow_vertical_length_tablet=\u00a0\u00bb0px\u00a0\u00bb header_5_text_shadow_blur_strength=\u00a0\u00bbheader_5_text_shadow_style,%91object Object%93″ header_5_text_shadow_blur_strength_tablet=\u00a0\u00bb1px\u00a0\u00bb header_6_text_shadow_horizontal_length=\u00a0\u00bbheader_6_text_shadow_style,%91object Object%93″ header_6_text_shadow_horizontal_length_tablet=\u00a0\u00bb0px\u00a0\u00bb header_6_text_shadow_vertical_length=\u00a0\u00bbheader_6_text_shadow_style,%91object Object%93″ header_6_text_shadow_vertical_length_tablet=\u00a0\u00bb0px\u00a0\u00bb header_6_text_shadow_blur_strength=\u00a0\u00bbheader_6_text_shadow_style,%91object Object%93″ header_6_text_shadow_blur_strength_tablet=\u00a0\u00bb1px\u00a0\u00bb box_shadow_horizontal_tablet=\u00a0\u00bb0px\u00a0\u00bb box_shadow_vertical_tablet=\u00a0\u00bb0px\u00a0\u00bb box_shadow_blur_tablet=\u00a0\u00bb40px\u00a0\u00bb box_shadow_spread_tablet=\u00a0\u00bb0px\u00a0\u00bb vertical_offset_tablet=\u00a0\u00bb0″ horizontal_offset_tablet=\u00a0\u00bb0″ z_index_tablet=\u00a0\u00bb0″]\n

Publi\u00e9 sur Le Grenier aux\u00a0nouvelles<\/i><\/a><\/p>\n

BGC Canada (anciennement Repaires jeunesse du Canada) s’associe\u00a0\u00e0 l\u2019agence de cr\u00e9ation Sid Lee pour lancer Dons non fongibles<\/em>, une vente aux ench\u00e8res proposant des oeuvres d\u2019art r\u00e9alis\u00e9es par des enfants en \u00e9change de jetons non fongibles (ou NFT) dans le but de recueillir des fonds qui profiteront aux enfants et aux adolescents des clubs BGC de tout le pays. Toutes les oeuvres d\u2019art des enfants de BGC seront mises aux ench\u00e8res, et les recettes serviront \u00e0 g\u00e9rer des programmes communautaires locaux et \u00e0 lancer de nouvelles initiatives pour les jeunes. L\u2019incroyable pouvoir d\u2019attraction des NFT est ainsi mis \u00e0 profit pour une oeuvre caritative et altruiste.<\/p>\n

Selon Canada sans pauvret\u00e9<\/a> (CSP), un enfant canadien sur cinq vit dans la pauvret\u00e9. Gr\u00e2ce \u00e0 des programmes et \u00e0 des services adapt\u00e9s aux besoins du milieu, les clubs BGC aident les jeunes \u00e0 surmonter les obstacles qui se dressent sur leur chemin, notamment en luttant contre la pauvret\u00e9 par l\u2019emploi, l\u2019\u00e9ducation et la formation, l\u2019h\u00e9bergement et le logement, la nutrition et la s\u00e9curit\u00e9 alimentaire, et plus encore.<\/p>\n

\u00abLa pand\u00e9mie de COVID-19 a \u00e9t\u00e9 tr\u00e8s \u00e9prouvante pour les jeunes et leurs familles, ce qui s\u2019est traduit par une forte augmentation de la demande pour les services offerts par nos clubs\u00bb, d\u00e9clare Owen Charters, pr\u00e9sident et chef de la direction de BGC Canada<\/strong>. \u00abAssocier la cr\u00e9ativit\u00e9 des jeunes de notre Club \u00e0 une campagne de dons \u00e0 la fine pointe de la technologie capable d\u2019atteindre de nouveaux publics est exactement le genre d\u2019id\u00e9es qu\u2019il nous faut pour nous remettre de la pand\u00e9mie et nous permettre de r\u00e9pondre \u00e0 davantage de besoins. Comme nous le r\u00e9p\u00e9tons souvent, mettons les chances de leur c\u00f4t\u00e9.\u00bb<\/p>\n

En utilisant l\u2019une des cryptomonnaies les plus populaires sur le march\u00e9, l\u2019\u00e9quipe de cr\u00e9ation de Sid Lee a lanc\u00e9 une campagne de financement qui combine ses connaissances du monde num\u00e9rique et les ressources de BGC Canada. Uniquement pour le premier trimestre de 2021, les ventes de NFT ont repr\u00e9sent\u00e9 pr\u00e8s de deux milliards de dollars. C\u2019est de l\u00e0 que nous est venue l\u2019id\u00e9e d\u2019utiliser les NFT comme moyen de recueillir des dons est n\u00e9e.<\/p>\n

\u00abEn r\u00e9orientant les NFT et en profitant de l\u2019attention qu\u2019ils suscitent, nous sommes en mesure de diriger cette notori\u00e9t\u00e9 vers une cause importante\u00bb, d\u00e9clare\u00a0Matt Fraracci, directeur de cr\u00e9ation chez Sid Lee \u00e0 Toronto<\/strong>.<\/p>\n

Les oeuvres seront num\u00e9ris\u00e9es et mises aux ench\u00e8res sur la plateforme Opensea<\/a>, qui permet\u00a0de collecter les dons gr\u00e2ce aux NFT. La vente aux ench\u00e8res d\u00e9butera le 18 octobre, et l’offre la plus basse commencera \u00e0 0,1ETH (400$ CAD). Pour placer une ench\u00e8re sur le site ou en savoir plus sur cette innovation, veuillez visiter opensea.io\/bgc.<\/p>\n

Cr\u00e9dits :<\/strong>
Client: BGC Canada
Agence: Sid Lee
Directeur ex\u00e9cutif de cr\u00e9ation: Jeff Da Silva
Directeur de cr\u00e9ation: Matthew Fraracci
Directeur adjoint de cr\u00e9atioon: Tim Zimmerman
Directeur artistique: Runda Dong
Concepteur-r\u00e9dacteur: Jake Hulsebosch
Directrice service-conseil: Shannon Griscti
Production: Michael Oshell
Post-production: Runda Dong, Emma O’Neill
Motion: Emma O’Neill
Designer: Sam Dal Monte
Relations publiques: Katia Aubin, Kristel Dupont, Maya Marcus<\/p>\n

\u00c0 propos de Sid Lee<\/strong><\/p>\n

Sid Lee est une communaut\u00e9 cr\u00e9ative sans fronti\u00e8res qui utilise le storytelling, le design et la technologie pour cr\u00e9er des exp\u00e9riences clients qui comptent vraiment. Son \u00e9quipe multidisciplinaire de plus de 900 professionnels op\u00e8re de ses bureaux situ\u00e9s \u00e0 Montr\u00e9al, Toronto, New York, Paris, Londres, Los Angeles et Seattle. Travaillant c\u00f4te \u00e0 c\u00f4te avec des clients avant-gardistes, Sid Lee d\u00e9ploie ses capacit\u00e9s cr\u00e9atives dans une vari\u00e9t\u00e9 de disciplines, notamment le design, la communication interactive et exp\u00e9rientielle, la publicit\u00e9 et l\u2019architecture. Pratiquant un d\u00e9veloppement de cr\u00e9ation et une production agiles en plus d\u2019opter pour un processus de collaboration extr\u00eame, tant \u00e0 l\u2019interne qu\u2019avec ses clients, Sid Lee cr\u00e9e ce qui compte vraiment, permettant \u00e0 ses clients de surpasser la concurrence et de gagner la confiance et la fid\u00e9lit\u00e9 de leurs consommateurs.<\/p>\n

Sid Lee fait partie de kyu, un collectif mondial d\u2019agences de services cr\u00e9atifs de premier plan, compos\u00e9 notamment d\u2019IDEO. Ensemble, nous propulsons notre croyance selon laquelle la cr\u00e9ativit\u00e9 est un levier pour faire progresser la soci\u00e9t\u00e9 et l\u2019\u00e9conomie. Sid Lee a aussi imagin\u00e9 C2 Montr\u00e9al, l\u2019une des plus grandes conf\u00e9rences au monde sur l\u2019innovation.<\/p>\n

Pour toute demande de renseignement<\/strong>, veuillez contacter: Maya Marcus mmarcus@sidlee.com<\/a><\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]\n","protected":false},"excerpt":{"rendered":"

Publi\u00e9 sur Le Grenier aux\u00a0nouvelles BGC Canada…<\/p>\n","protected":false},"author":2232,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"[et_pb_section bb_built=\"1\"][et_pb_row][et_pb_column type=\"4_4\"][et_pb_text _builder_version=\"4.5.6\" text_text_shadow_horizontal_length=\"text_text_shadow_style,%91object Object%93\" text_text_shadow_horizontal_length_tablet=\"0px\" text_text_shadow_vertical_length=\"text_text_shadow_style,%91object Object%93\" text_text_shadow_vertical_length_tablet=\"0px\" text_text_shadow_blur_strength=\"text_text_shadow_style,%91object Object%93\" text_text_shadow_blur_strength_tablet=\"1px\" link_text_shadow_horizontal_length=\"link_text_shadow_style,%91object Object%93\" link_text_shadow_horizontal_length_tablet=\"0px\" link_text_shadow_vertical_length=\"link_text_shadow_style,%91object Object%93\" link_text_shadow_vertical_length_tablet=\"0px\" link_text_shadow_blur_strength=\"link_text_shadow_style,%91object Object%93\" link_text_shadow_blur_strength_tablet=\"1px\" ul_text_shadow_horizontal_length=\"ul_text_shadow_style,%91object Object%93\" ul_text_shadow_horizontal_length_tablet=\"0px\" ul_text_shadow_vertical_length=\"ul_text_shadow_style,%91object Object%93\" ul_text_shadow_vertical_length_tablet=\"0px\" ul_text_shadow_blur_strength=\"ul_text_shadow_style,%91object Object%93\" ul_text_shadow_blur_strength_tablet=\"1px\" ol_text_shadow_horizontal_length=\"ol_text_shadow_style,%91object Object%93\" ol_text_shadow_horizontal_length_tablet=\"0px\" ol_text_shadow_vertical_length=\"ol_text_shadow_style,%91object Object%93\" ol_text_shadow_vertical_length_tablet=\"0px\" ol_text_shadow_blur_strength=\"ol_text_shadow_style,%91object Object%93\" ol_text_shadow_blur_strength_tablet=\"1px\" quote_text_shadow_horizontal_length=\"quote_text_shadow_style,%91object Object%93\" quote_text_shadow_horizontal_length_tablet=\"0px\" quote_text_shadow_vertical_length=\"quote_text_shadow_style,%91object Object%93\" quote_text_shadow_vertical_length_tablet=\"0px\" quote_text_shadow_blur_strength=\"quote_text_shadow_style,%91object Object%93\" quote_text_shadow_blur_strength_tablet=\"1px\" header_text_shadow_horizontal_length=\"header_text_shadow_style,%91object Object%93\" header_text_shadow_horizontal_length_tablet=\"0px\" header_text_shadow_vertical_length=\"header_text_shadow_style,%91object Object%93\" header_text_shadow_vertical_length_tablet=\"0px\" header_text_shadow_blur_strength=\"header_text_shadow_style,%91object Object%93\" header_text_shadow_blur_strength_tablet=\"1px\" header_2_text_shadow_horizontal_length=\"header_2_text_shadow_style,%91object Object%93\" header_2_text_shadow_horizontal_length_tablet=\"0px\" header_2_text_shadow_vertical_length=\"header_2_text_shadow_style,%91object Object%93\" header_2_text_shadow_vertical_length_tablet=\"0px\" header_2_text_shadow_blur_strength=\"header_2_text_shadow_style,%91object Object%93\" header_2_text_shadow_blur_strength_tablet=\"1px\" header_3_text_shadow_horizontal_length=\"header_3_text_shadow_style,%91object Object%93\" header_3_text_shadow_horizontal_length_tablet=\"0px\" header_3_text_shadow_vertical_length=\"header_3_text_shadow_style,%91object Object%93\" header_3_text_shadow_vertical_length_tablet=\"0px\" header_3_text_shadow_blur_strength=\"header_3_text_shadow_style,%91object Object%93\" header_3_text_shadow_blur_strength_tablet=\"1px\" header_4_text_shadow_horizontal_length=\"header_4_text_shadow_style,%91object Object%93\" header_4_text_shadow_horizontal_length_tablet=\"0px\" header_4_text_shadow_vertical_length=\"header_4_text_shadow_style,%91object Object%93\" header_4_text_shadow_vertical_length_tablet=\"0px\" header_4_text_shadow_blur_strength=\"header_4_text_shadow_style,%91object Object%93\" header_4_text_shadow_blur_strength_tablet=\"1px\" header_5_text_shadow_horizontal_length=\"header_5_text_shadow_style,%91object Object%93\" header_5_text_shadow_horizontal_length_tablet=\"0px\" header_5_text_shadow_vertical_length=\"header_5_text_shadow_style,%91object Object%93\" header_5_text_shadow_vertical_length_tablet=\"0px\" header_5_text_shadow_blur_strength=\"header_5_text_shadow_style,%91object Object%93\" header_5_text_shadow_blur_strength_tablet=\"1px\" header_6_text_shadow_horizontal_length=\"header_6_text_shadow_style,%91object Object%93\" header_6_text_shadow_horizontal_length_tablet=\"0px\" header_6_text_shadow_vertical_length=\"header_6_text_shadow_style,%91object Object%93\" header_6_text_shadow_vertical_length_tablet=\"0px\" header_6_text_shadow_blur_strength=\"header_6_text_shadow_style,%91object Object%93\" header_6_text_shadow_blur_strength_tablet=\"1px\" box_shadow_horizontal_tablet=\"0px\" box_shadow_vertical_tablet=\"0px\" box_shadow_blur_tablet=\"40px\" box_shadow_spread_tablet=\"0px\" vertical_offset_tablet=\"0\" horizontal_offset_tablet=\"0\" z_index_tablet=\"0\"]\r\n\r\nCreative agency Sid Lee and BGC Canada collaborate on unique NFT donation drive<\/em>\r\n\r\nToronto, October 18, 2021<\/strong> - BGC Canada (formerly Boys & Girls Clubs of Canada) partnered with creative agency Sid Lee to release Non-Fungible Donations - an auction that converts children's artwork into non-fungible tokens (or NFTs) to raise funds that will benefit kids and teens at BGC Clubs across the country. All BGC kids\u2019 artwork will be auctioned off, and the proceeds will be used to run local community programs and launch new initiatives for younger generations. The idea transforms the splashy concept of NFTs into a charitable and altruistic effort.\r\n\r\nAccording to Canada Without Poverty (CWP)<\/a>, 1 in 5 children in Canada live in poverty (with Indigenous children at 1 in 2). With programs and services tailored to the needs of local communities, BGC Clubs create opportunities that help young people overcome barriers that stand in their way, including tackling poverty through youth employment, education and training, shelter and housing, nutrition and food security, and more.\r\n\r\n\u201cThe COVID-19 pandemic has been very difficult for young people and their families and our Clubs have seen a huge increase in demand for our services,\u201d said Owen Charters, President & CEO of BGC Canada<\/strong>. \u201cCombining the creativity of our Club youth with a cutting edge donation campaign that will reach new audiences is the type of thinking we need to help us recover from the pandemic and strive to meet more community needs. As we always say, opportunity changes everything.\u201d\r\n\r\nBy using one of the most popular cryptocurrencies on the market, the creative team at Sid Lee initiated a fundraiser that merges their knowledge of the digital realm and BGC Canada\u2019s resources. In Q1 of 2021 alone, NFT sales accounted for nearly two billion dollars. With that information, the idea to use NFTs as a means of collecting donations was born. \"For kids, the sky is the limit and with this campaign we really wanted to capture that,\u201d said Matt Fraracci, Creative Director at Sid Lee<\/strong>. \u201cIt was important that we highlighted the talent of the kids who are directly impacted and allow their visions to come to life in a brand-new way. By repurposing NFTs and taking advantage of the attention that they receive, we are able to direct that awareness to a cause that counts.\u201d\r\n\r\nThe art will be digitally scanned and added to the Opensea<\/a> marketplace which allows the donations to be collected through the NFTs. The auction will begin on October 18th, and the lowest bid will start at 0.1ETH ($400CAD). To place a bid on the site or find out more about this innovation, please visit opensea.io\/bgc<\/a>.\r\n\r\nCredits:\r\n\r\n<\/strong>Client: BGC\r\n\r\nAgency: Sid Lee\r\nExecutive Creative Director: Jeff Da Silva\r\nCreative Director: Matthew Fraracci\r\nAssociate Creative Director: Tim Zimmerman\r\nArt Director: Runda Dong\r\nCopywriter: Jake Hulsebosch\r\nAccount Director: Shannon Griscti\r\nProducer: Michael Oshell\r\nEditor: Runda Dong, Emma O'Neill\r\nMotion Graphics: Emma O'Neill\r\nDesigner: Sam Dal Monte\r\nPR: Katia Aubin, Kristel Dupont, Maya Marcus\r\n\r\nAbout BGC Canada<\/strong>\r\nFor 120+ years, BGC Canada has been creating opportunities for millions of Canadian kids and teens. As Canada\u2019s largest child and youth serving charitable and community services organization, our Clubs open their doors to young people of all ages and their families at 736 locations nationwide. During out-of-school hours in small and large cities, and rural and Indigenous communities, our trained staff and volunteers provide programs and services that help young people realize positive outcomes in self-expression, academics, healthy living, physical activity, job readiness, mental wellness, social development, leadership, and more. Opportunity changes everything. Learn more at bgccan.com<\/a> and follow us on social media @BGCCAN.\r\n\r\nAbout Sid Lee<\/strong>\r\nSid Lee is a borderless creative agency applying storytelling, design and technology to build customer experiences that matter. Their multi-disciplinary team of 900 professionals works as one out of offices in Montreal, Toronto, New York, Paris, London, LA and Seattle. Working side by side with progressive clients, they deploy their creative capabilities in several disciplines, ranging from design to interactive and experiential communication to advertising and architecture. Practicing agile creative and production development, as well as radical collaboration both internally and with their clients, they create work that matters, allowing their clients to outperform their competitors and earn the trust and loyalty of their customers.\r\n\r\nOffering fully integrated solutions across the globe, Sid Lee is a member of kyu, a collective of top-tier global creative companies \u2014 including IDEO and SYPartners \u2014 established by Hakuhodo DY Holdings, the second-largest agency network in Asia. Together, we propel our belief that creativity has the power to move the economy and society forward. Sid Lee also imagined C2 Montr\u00e9al, one of the largest innovation conferences in the world.\r\n\r\nFor all press inquiries<\/strong>, please contact: Maya Marcus mmarcus@sidlee.com<\/a>\r\n\r\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]","_et_gb_content_width":"","footnotes":""},"categories":[19],"tags":[755,909,620,910,911,913,912,914],"class_list":["post-74369","post","type-post","status-publish","format-standard","hentry","category-bgc-news-fr","tag-bgc-fr","tag-cryptomonnaie","tag-dons","tag-dons-non-fongibles","tag-jetons-non-fongibles","tag-nfd-fr","tag-nft-fr","tag-sid-lee-fr"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.bgccan.com\/fr\/wp-json\/wp\/v2\/posts\/74369","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bgccan.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bgccan.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bgccan.com\/fr\/wp-json\/wp\/v2\/users\/2232"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bgccan.com\/fr\/wp-json\/wp\/v2\/comments?post=74369"}],"version-history":[{"count":0,"href":"https:\/\/www.bgccan.com\/fr\/wp-json\/wp\/v2\/posts\/74369\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bgccan.com\/fr\/wp-json\/wp\/v2\/media?parent=74369"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bgccan.com\/fr\/wp-json\/wp\/v2\/categories?post=74369"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bgccan.com\/fr\/wp-json\/wp\/v2\/tags?post=74369"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}